Drive My Way Hires Marketing Demand Generation Manager

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Experienced designer and marketer brings strategy to Drive My Way as Marketing Demand Generation Manager.

Drive My Way announced that Kerry Marinchick has joined its team as the Marketing Demand Generation Manager. Drive My Way matches CDL truck drivers and owner operators with jobs based on their qualifications and lifestyle preferences.

Marinchick brings over 5 years of experience in digital marketing, graphic design, and lead generation to Drive My Way. As an innovative expert in the field, Marinchick is entrepreneurial and dedicated to continuous learning. In her last role, Marinchick oversaw the organization’s digital marketing practice and technology, driving growth and revenue for the company. In addition, outside of her corporate positions, Marinchick developed profitable e-commerce and marketing side-businesses.

“Kerry’s digital marketing experience supports our aggressive growth plan for 2019,” said Beth Potratz, President and Founder of Drive My Way. “We’re thrilled to have her on our team and look forward to see the impact of her marketing initiatives.”

“I’m honored to join a highly-motivated team and look forward to implementing a digital marketing strategy to facilitate growth,” said Marinchick. “Drive My Way changed the way drivers find jobs, and our technology will continue to shake up the industry.”

About Drive My Way

Drive My Way™ is a unique, personalized recruiting marketplace powered by a platform that matches CDL drivers and owner operators with jobs based on their professional qualifications and personal lifestyle preferences, such as schedule, type of haul, benefits and more. Drive My Way matches drivers with jobs that allow them to live the lives that they want and matches carriers with talent that is both qualified and engaged. Drive My Way’s driver-centric technology lets both the driver and recruiter know how well they match to each job before entering the hiring process; shifting the focus from quantity and volume to quality and best fit.

Santa calls on truckers to help deliver Christmas gifts

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deliver christmas gifts

Image via @billweavermusic

Owner-operator and songwriter Bill Weaver released a holiday song about how Santa calls on truckers to help deliver Christmas gifts.

His song, How the Truckers Saved Christmas, tells of how Santa was pulled over by the DOT, and called on “a thousand long-haul drivers” to cover his run that night. Then, the tune goes on to tell how hard all truck drivers worked hard to deliver Christmas gifts.

They receive a special “thank you” gift from Santa in the form of a thermos of coffee, “the keys to a brand new Pete and special set of studded snow tires.” However, the DOT got a different kind of gift.

In addition, Weaver released his last hit last song, “Burnin’ the Old School Down”, this past summer.

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The Top 6 Truck Stops By Truckers, For Truckers

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The truckers have spoken.

Truck Path, an app that utilizes crowd-sourcing technology to view information about truck stops throughout the country, has released its own list of the top ten best truck stops.

In addition to showing parking space availability, the app gives truckers the ability to rate travel centers on a scale of 0-5, based on qualities like best food, fuel prices, cleanliness and other amenities. Currently, the app supports over 50,000 truck stops in both the United States and Canada.

Stops with things like showers, free Wi-Fi, and laundry facilities were most highly ranked by drivers. Overall, independently owned truck stops ranked far better than corporate-owned facilities.

Here are the top 6 truck stops of 2018, according to Truck Path, that each tied for a perfect 5.0 rating:

  1. Big Horn Travel Center in Fort Worth TX
    No automatic alt text available.
    Image via Facebook
  2. Highway 51 Truck Stop in Merrill WI

    Image result for Highway 51 Truck Stop in Merrill WI

    Image via Foursquare

  3. 19 AND 75 Filling Station in Ivanhoe MN

    Image via Facebook

  4. Coffee Cup Fuel Stop in Summit SD


    Image via Coffee Cup Fuel Stop

  5. Williston Truck Facility in Williston ND

  6. Roady’s Carlisle Plaza in Carlisle PA

    Image via Roady’s

  7. 115 Truck Stop-PTP Stop in Marshall MI

    Image via Food Mart

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Wisconsin Truckers Discover They’re Father and Son

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Two Wisconsin truckers have discovered that a professional relationship is not the only thing they share: they’re actually father and son.

Image via Daily Mail

Nathan Boos has always known that he was adopted, but never asked his adoptive parents who his birth parents were.

According to Eyewitness News, Boos’ adoptive mother was looking at his Facebook one day, and happened to notice that Nathan was friends with his birth father, Robert Degaro. Shocked, she brought it to Boos’ attention. Only then did they realize the most ironic piece of the puzzle: Degaro and Boos have been co-workers for two years as CDL drivers at the same trucking firm.

“It’s still kind of a shock, and there are days I’m not sure exactly what to say or how to act. I mean, he is my son, but we didn’t have that father-son relationship growing up. And then we became working partners before we knew who we really were,” says Degaro told Eyewitness News.

“We’re just taking one day at a time, one mile at a time as we say,” says Boos.

“Back then I wasn’t much of a dad,” Degaro stated. According to Daily Mail, Degaro didn’t have much of a say when Boos’ birth mother gave him up for adoption. “His biological mom had chosen the adoptive parents because they were somewhat related — distant cousins, I believe. But I didn’t know that,” Degaro said.

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Veterans Finally Getting a ‘Brake’ in the Industry

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Photo courtesy of KRIS TV

A university in Corpus Christi, Texas, developed a free training program for vets exiting the service.

The Skills for Transition Program, a part of the Texas Operation Welcome Home Program, focuses on reintegrating military members into their communities post-deployment. For example, one of its most recent projects is a training program through Del Mar College to help recent veterans become CDL truck drivers.

According to recent findings, the trucking industry has become a good fit for many military personnel after their discharge.

Also, according to Department of Motor Vehicles, their dependability, sense of teamwork, and situational awareness make veterans ideal driving employees. In addition, driving jobs offer some much needed financial and lifestyle consistency that many vets crave after being overseas.

Also, the course consists of four weeks of daytime classes or 10 weeks of night classes. Overall, the goal is to create the marketable students who can be hired upon completion of the course. For example, U.S. Express Inc. offers jobs to veterans who complete this training through their apprenticeship program. In addition, with this training and apprentice opportunity, veterans earn both their CDL A license and make money within weeks of returning home.

Interested in applying?

Learn more about the job requirements, benefits, pay and more.

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Trucker and Dog Barely Survive Car Crash

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A CDL truck driver and his dog are alive and well after narrowly escaping from a crash.

Tractor trailer crash.

Photo via WWNY TV

As reported by WWNY, the unnamed driver was traveling down New York Route 37 outside Theresa, when a deer ran into the road. The driver swerved, overturning his cab and trailer. And then, both the driver and his dog were trapped for nearly 45 minutes before rescue teams could get to the crash.

Theresa Fire Chief Mark Savage told WWNYC he was surprised that both the driver and the dog sustained minor injuries. Also, he said the driver seemed to be in good spirits as he walked away from the truck. “Lots of cuts and bruises, a little sore,” Savage told the station, “…but other than that, [the driver] is alive and doing well.”

Both the driver and his dog were taken to a local hospital and animal clinic respectively.

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Driver training program for high school students emerges in California

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A California high school may be the first in the country to offer a commercial driver training program to its students.

Dave Dein, a teacher in Patterson, California, has helped establish a student driver-training course. As a former truck driver, Dein believes that the training he received early in his career gave him confidence. Therefore, he wanted to offer a similar benefit to current high school students showing an interest in the driver field.

While he also operates an adult driver-training program, Dein focuses on younger students who may need a non-traditional outlet for learning aimed at “[those] that needed to find something they could connect with,” according to the March 29th issue of Fleet Owner.

The students undergo 180 hours of classroom instruction before spending 20 hours in a truck simulator. After completing the program, students may obtain free behind-the-wheel training with Morning Star Trucking or enroll in Dein’s adult education driving training program.

Also, Morning Star, a former employer of Dein, is additionally offering students summer employment transporting tomatoes. The graduates of the high school program can earn more than $10,000.

Other program participants are Penske Logistics and Worklete, which teach ergonomics and injury-prevention skills. For more details on this junior training program, please click here.

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Wall of Trucks Formed on Freeway to Aid in Preventing a Suicide

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rauschenberger / Pixabay

A solid wall of trucks formed to help prevent an attempted suicide in Detroit early Tuesday morning, and it worked.

The Michigan State Police flagged the trucks between one and three a.m. The police requested that the driver form a line beneath the I-696 overpass in both directions.

The intent was to prevent the potential jumper from hitting the ground, or a passing vehicle, should he have leaped.

In addition, with the trucks in place, the police managed to talk the man down from the overpass.

And then, a member of the police force thanked each driver personally with a handshake for having contributed to the joint effort. Truly, such a positive result could not have been achieved without the wall of trucks.

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Salaries and bonuses continue rising for drivers in demand

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The American Trucking Association reports that salaries for all types of truck drivers are steadily rising due to increasing drivers in demand. The current salary for national irregular route full truckload drivers has risen more than $6k to $52,000 since 2014, while private fleet drivers are closing on $85,000, an 11% increase over all.

The tight transport market is supporting not only higher salaries, but also better benefits and generous signing bonuses of up to $7k as part of an ongoing effort to attract and — more importantly — retain new drivers. This supports similar data released in The National Transportation Institute’s (NTI) Quarterly National Survey of Driver Wages. NTI’s COO, Leah Shaver indicated, “We’re seeing unprecedented movement in driver pay.”

As salaries skyrocket, industry pundits believe 2018 is the year when pricing power officially shifts from shippers to carriers. Also, shippers complain about and resist rising rates. They reduce time wasted at loading docks so that drivers avoid delays.

Finally, current predictions suggest that at least 900,000 new drivers will be needed over the next decade, 49% of which will fill in for pending retirees. To learn more, click here.

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Freight costs could impact food and other prices

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Driver pay increases along with tight capacity are affecting not only transport companies, but also their customers. Retailers and distributors who foot the bill for higher shipping costs face high freight costs.

Among those affected, General Mills is alleging that freight costs have reached their highest rates in 20 years, reducing product margins.

Other purveyors such as Tyson, Hormel, and B&G Foods Inc., have cited lower earnings due to higher freight costs, which would likely be passed on to shoppers.

The spot market ratio of freight loads versus the number of trucks available rose well over 100% between 2017 and 2018. Shippers are under extreme pressure to have their products transported, especially seeing as how capacity on the spot market dropped 8.5% year on year from 2017. For more information, please click here.

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